Many of our clients like to highlight stories of major donors, committed volunteers and institution-builders. Such profile videos can serve to honor service to the organization as well as provide inspiration for others to emulate that service. The video below is one of two profiles we produced for Georgetown University, which used the video to honor committed members of the business community at a fundraising event aimed to raise scholarship money. Below the video are three techniques to building a successful short profile story:
Tag: video production
5 Questions Non-Profits Should Ask Before Producing Video
We’re often approached by non-profit organizations who say they want to produce a video about their organization but they can’t seem to answer why. It’s the main reason why we’ve recently developed a questionnaire that we bring with us on all initial client meetings. It came as a bit of a surprise to one client we’ve had for several years who looked at it and joked, “what’s this, a personality survey?” And we responded, YES! It’s a personality survey for non-profits to try to get them to articulate who they are, what their story is, what they want to achieve, and why. Below are five of the most important questions non-profit organizations should ask themselves before commencing a video production:
Tech Thursdays: Review – Zeiss Makro-Planar T* 50mm f/2 ZF.2
This week we rented a Zeiss Makro-Planar T* 50mm f/2 ZF.2 to use on our Panasonic AF100 to film the walking gallery. We knew that the painted jackets by Regina Holliday would be the star of the video, so we wanted the capability to get some really great closeups. This […]