Author: eidolonfilms

Sony FS7 behind the scenes
Blog

5 Questions to Ask Before Hiring a Video Production Company

Choosing a video production partner is a little like choosing a contractor for a home renovation. The slick portfolio and confident pitch makes the decision feel certain, but it’s genuinely hard to know what separates a good partner from a risky one until you’re already three weeks into the project. After nearly 20 years producing films for nonprofits, universities, government agencies, and global organizations, we’ve been on both sides of this conversation, as a vendor and as a producer hiring talent for jobs. This gives us a fair grasp on which questions actually predict a good outcome.

Gala awards video collage
Blog

Planning a Gala or Awards Video? A Guide for Event Communications Teams

If you’re a communications director tasked with “getting a video for the gala” three months before the event, you are familiar with the unique level of stress that comes with it. Awards ceremonies, galas, and annual recognition events are among the highest-visibility moments an organization experiences. The room is filled with donors, honorees, alumni, board members, members of Congress, and members of the press. Despite a jam-packed evening (or weekend), the video presented on stage is often what people remember most. Beyond the event, the video becomes a lasting part of an organization’s communications toolkit.

Blog

How To Craft a Unified Vision In Production Across Continents

For 15 years, Eidolon Films has been driven by a singular passion: telling compelling non-fiction stories that resonate deeply with audiences. Our journey has been one of constant evolution, marked by a relentless pursuit of efficiency, speed, and above all, a distinctive storytelling aesthetic. While we’ve honed our craft in every facet of production, the most significant transformation has been scaling our operation from a hands-on, wear-every-hat model to a sophisticated system where our vision guides every frame, even when we’re thousands of miles away.

Bradley takes notes inside a synagogue.
Blog

Maximizing Impact: How We Repurposed Authentic Stories into Targeted Commercials for The Appraisal Institute

At Eidolon Films, we believe in the power of authentic storytelling to connect with audiences on a human level. But what happens when that authentic content can be strategically repurposed to meet a new and pressing marketing need? This is the story of how our ongoing work with the Appraisal Institute on their “What I Value” series led to an innovative and cost-effective solution for a completely new campaign.

Blog

Leveraging AI in Non-Fiction Video Production: The Future?

If you haven’t been sleeping under a rock, I’m sure you’ve heard about or used ChatGPT in recent months. Since its public release 5 months ago, it seems as if the technology has made leaps and bounds, and endless media coverage laments the potential loss of jobs/fields, the end of work entirely, or the complete destruction of humanity (hello Skynet).

Blog

How to Salvage a Failed Video Project

Often a failed video comes as a result of unclear goals and audience. Without clearly defined goals and audience, it’s easy for the video to lose its way – it’s confusing, long-winded, lacking emotion and overstuffed with information. Revisit the client’s original goals and audience and ensure that those remain when beginning to tackle the project.

Blog

Seven Ways to Boost Your Creativity

We’ve been thinking a lot lately about creativity, specifically taking creative risks. As we get older, we become more fearful of taking creative risks while at the same time having more confidence in our creative ability. It’s a strange mindset, but one we’re willing to bet is faced daily by creative professionals.